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The Valen Group
10250 Alliance Road
Suite 226
Cincinnati, OH 45242
Phone: +1 513 842 6300    
Fax: +1 513 842 6301

Email: info@valengroup.com

 


CURRENT ISSUES AND STUDIES

Framing the Problem: The First Step in Successful Innovation

Abstract:
There are five factors involved in managing innnovation: Problem Framing, Iteration, Immersion, Time Compression, and Fact-Based Analysis


What's Standing Between You Getting to Know Your Customers?

Abstract:
The answer is simpler than it seems: Glass. Why limit the value you get from the investment when you can experience...


Jumpstarting Innovation and New Product Development

Abstract:
A wholistic approach can improve the probability of success in innovation.


Sourcing Innovation for Competitive Advantage

Abstract:
Corporations that add innovation sourcing to their growth strategy are more likely to win.


Consumer Goods Companies Need to Find New Ways to Win at Trade

Abstract:
Consumer Goods Companies can utilize marketing alliances to win at trade.



Leveraging Solutions to Change the Competitive Game

Abstract:Companies can change the game by utilizing solution selling as a higher order method to compete.





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