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Contact Information

The Valen Group
10250 Alliance Road
Suite 226
Cincinnati, OH 45242
Phone: 513.842.6300    
Fax: 513.842.6301

Email: info@valengroup.com

 

 

 


ORGANIZATIONAL STRATEGY

Global Coordination & Speed-to-Market
Execution of good ideas is no longer sufficient to win in the global economy. As multinationals develop and launch new products and solutions into various markets, coordination of global R&D, branding, and market execution activities is needed to leverage economies of scope. Speed-to-market requires thinking through innovation and marketing management value chain activities to move beyond country-level to multi-country, multi-region coordination.

MANAGING TRADOFFS IN GLOBAL STRATEGY & LOCAL MARKET DEMAND ACCESS

We help determine the optimal balance between global innovation strategy and speed-to-market

Organization Innovativeness Assessment
Building organizational capabilities that deliver on innovation to achieve sustainable profitable growth is a top challenge facing executives today. We have developed six key attributes from our extensive research and experience working with innovative companies to help executives answers questions such as:

How can we foster a organizational environment for innovation?
How can we help our teams become more bold in their innovation?
Our approach is work with organizations to identify and manage factors that effect a positive team environment for innovation. We begin by assessing the innovativeness of your organization combining a survey and behavioral event interviews. Next, we utilize a collaborative workshop environment working with your organization to design the right team environment, process and people to institute the changes necessary for improvement.

Instituting External Innovation
A.G. Lafley popularized this strategy when he put in place a key metric at P&G; stating he wants 50% of innovation to come from outside the company. Sometimes ready-made solutions that can be acquired or collaboration with experts is the optimal method of developing innovation. An external innovation program gives clients that option to consider innovation both inside and outside their organization.

Many of the traits necessary for a successful program are found in entrepreneurship and private equity. We leverage our experience in these fields to custom design an innovation blueprint and the right partnerships and relationships with external sourcing. In addition, we will setup targeting, screening and other key processes necessary to jumpstart your external innovation program and connect you with a network of other companies who are already engaged in these activities.


 
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