Collaboration Partnerships Growth Opportunity New BUSINESS Brand Licensing Success


We utilize a proven system to identify, close and manage brand collaborations and strategic licensing partnerships that expand your brand equity and relevance to your target audiences. Strategic = High Value results!

Valen Group understands the allure of brand partnerships inclusive of the real challenges in finding the right fit that aligns to your brand’s vision for expansion & business growth goals.

Get results that drive brand-building success begins with defining the measures, whether the goal is extending brand reach, or building significant new revenue through royalties— ensuring the clarity of your business objectives and its future success are in mind.

Here's how Valen Group guides your business through strategic partnerships:

Business Case Viability

size the opportunity and determine brand fit based on market data and research

Growth Plan

Model your partnership strategy to brand growth objectives in line with measurements & goals

New Business

Conduct outreach, develop deal terms and execution roadmap with partner(s)

Program Growth

Manage partnership collaboration, collect royalties & organize the relationship with your partnership collaboration or licensed product
Let’s talk
about your brand

Start an initial discussion to ask questions and understand more about brand partnerships from a senior experienced team member

Valen Group's average Licensing Deal is 15x more than the typical corporate trademark deal

We specialize in helping companies achieve remarkable results through strategic alignment, informed decision-making, and flawless execution of partnership opportunities.

We find that many of our initial conversations with clients are initially to sort out how brand partnerships can meet your goals.  We  formulate a uniquely tailored approach, suited to your business objectives as a discussion document.  If agreed, we then will develop the plan and execute to get the results fast.

  • Consulting & Advisory Services: We can assess your plans or partnership program, help you formulate a plan or optimize your relationship management. We have a long tenure in partnerships and bring benchmarks to help with clarity.
  • Execution: We don’t just consult or deliver recommendations on partnership but also conduct the outreach, identify partners, negotiate terms and manage relationships.
  • Strategy First: Setting clear outcomes that link to your brand growth strategy is critical. Sometimes research or insight into brand stretch is necessary to develop a go-forward plan that will produce the expected results.

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Let’s create something extraordinary together

Schedule a free consultation with our team and let’s make things happen!