Thought Leadership - Innovation

Thought Leadership - Innovation

Thought Leadership - Innovation
 
Driving a More Efficient Innovation Strategy

Business leaders always look to make better decisions on defining and driving an innovation strategy to support their growth strategy. This goes beyond the commonly believed hurdles of identifying the big idea and a leader to deliver on it. This is because the approach to innovation is much more complex than the process itself.

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Innovation Management Requires Assessing Organizations from Several Angles

Innovation management requires assessing the organizational from several angles. Many corporate innovation leaders we find are seeking out the next tool or software solution but will it have the effect on innovation results that they want?

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Managing Innovation Requires a Holistic Perspective

Getting results in Innovation requires managing innovation from a holistic perspective. At The Valen Group, we utilize several critical tools, software and other innovation management solutions.

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Product Innovation is Not Only about the Process

Many companies have decent product development processes and yet fall short of generating breakthrough product innovation that is meaningful to the consumer and differentiating enough in the market place.

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Top Innovation Consulting Firms Go Beyond the Process

Much of what is found in Innovation Consulting focuses on the process. However, the top innovation consulting firms will look at other factors critical found in the best innovation cultures globally.

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What is Critical to Understand in Innovation Strategy Firms

When looking for Innovation strategy firms it is critical to understand the landscape. Most innovation firms fall into one of three competencies...

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What is the Right Product Innovation Strategy

Innovation is the lifeblood of many companies and market leaders in particular. For many of these companies, a meaningful and sustainable competitive advantage is not driven by a first mover advantage or pricing advantage.

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Improving the Innovativeness of Your Organization

Have you ever been told “no” by a member of your staff? Have you ever been really upset that things aren't being done the right way? Have you fixed those problems?

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Grey Area Consumers: Are You Listening to the Right Consumers?

Have you ever been talking on your cell phone and realized after a few minutes (or more) that no one is on the other end of the line? Well, if you have just invested money in research with consumers and you realize...

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Iterative Research Learning Programs Better Your Chances of Success

One shot research methods are easy to buy; easy to sell but are the hardest to create value in early stage innovation. A Learning Program solves this problem. It is a uniquely designed...

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What's standing between you getting to know your customer?

"Behind the glass” focus groups have been the research standard. Why limit the value you get from the investment when you can experience...

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What is the Value of a Need State?

Imagine walking through an area filled with mountains and your goal is to try to find the highest mountain and climb to the top. As you might envision, it is difficult from the ground to see the highest mountain...

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The Accelerated Learning Group Maximizes the Value of Consumer Groups

With so many people taking vacation, it is good to think about maximizing the value of the time off. It is easy to focus solely on the time spent at the destination or site visited.

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Front-End Innovation Should Emulate an Entrepreneur's Journey

“I have this idea…” is the typical introductory line of a budding entrepreneur likely told to 99 other people prior to meeting you. Senior leaders want management to be more entrepreneurial...

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  THOUGHT LEADERSHIP - INNOVATION

 


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