Insight & Analysis

Insight & Analysis

Fusion Methodology™

Fusion MethodologyTM is a unique sprint-based agile learning method that provides meaningful observations with consumers to improve depth of insight, decision-making, and speed-to-market. It utilizes

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Qualitative Research

We are strategists with significant experience in interpreting consumer behavior into actionable strategic insight to help you connect better with your target consumers and customers.

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Journey Mapping

Journey Mapping is a qualitative technique used for mapping consumer insights across the “moments of truth” consumer touchpoints. Awareness, Store Shelf/Purchase Decision, Product Usage Experience,

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