We inspire People
to do New Things
We are a strategy consulting firm focused on growth strategy, innovation, and brand licensing. We specialize in developing critical, data-driven insight for areas of the business where the path to growth is not readily clear.
We are recognized for our agile approach to innovation that has been optimized for the corporate innovation environment. We have a practice dedicated to Strategic Brand Licensing that develops strategic, long-term deals about 15X the average corporate trademark licensing program. Many times executives know their growth vision but need a clear fact-based plan or roadmap for growth or innovation. We specialize in developing critical insight for areas of the business where the path to growth is not clear.
By bringing clarity to your future and where you are heading, we help you create top- and bottom- line growth and a sustainable, competitive organization. Because we are a learning organization that works on cutting edge issues, across many companies and categories, we can inspire you and your team to do new things.
We are a strategy consulting firm focused on growth strategy, innovation, and strategic partnerships.
Gus Valen was convinced that there is a better way to deliver the discipline and strategic insight of a McKinsey or Boston Consulting Group, by better linking strategy to execution, integrating disciplines, and offering superior value. He started a boutique strategy consulting firm in 2000 with a mission to inspire people to do new things.
Valen loves spending time with clients and staff discussing principles of strategy, competitiveness and positioning. Early on he often found that the answer to the strategic question, “How do we grow?” was to innovate, or to acquire capabilities the client did not have through partnerships. Always focused on growth, and tuned into clients’ needs, the company evolved to offer innovation consulting as well as agile qualitative and custom quantitative insight in addition to the firm’s established strategy consulting capabilities.
Next, Valen’s unique Strategic Brand Licensing methodology was developed from the firm’s Strategic Partnership approach honed on new ventures and transformational innovation projects.
Valen continues to lead and grow not only Valen Group but also other ventures through vision, entrepreneurship and grit.
Blue Ocean Facilities – a creative offsite meeting space in Cincinnati, Ohio can be rented by day by Valen or any business or service provider to solve strategic problems and inspire teams. Designed by Valen and translated to physical environment by his team, the Blue Ocean environment adheres to best practice team cultural traits for innovation.
Curator Video makes video research easy. The software firm spawned from the idea that Video in research is the next evolutionary tool, but needed a platform to make it easy, accessible and collaborative. Curator provides instant access to analyze video and text, easy clip making and presentation at the agility and speed of business today.