Driving Growth Through Innovation Consulting

Innovation Consulting

We help companies leverage innovation to deliver topline growth by doing new things
to expand business boundaries or innovating within current markets

Driving Growth Through Innovation Consulting
 



Our Philosophy

Increasing the probability of success in innovation is a key challenge that even market leaders face all the time. This challenge is even bigger when it involves doing new things to expand business boundaries. While identifying a critical insight or finding a great idea is not a given, it is not necessarily the only key barrier to innovation. Other critical factors may include a complex mix of cultural boundaries, decision biases, and risk taking to learn quickly from success and failure. This is particularly true for organizations who do not have a good pedigree for doing new things because driving such a transformation is not likely to happen overnight.   

 strategy consulting
To address these critical factors we go beyond improving the process by focusing on the People, the Process and the Environment to help organizations drive a more efficient innovation outcome and improved results. Our Collaborative Innovation iterative approach provides a framework through which we work with innovation teams to deliver bolder innovation faster, leveraging five enabling elements. One of these elements utilizes our network of seasoned entrepreneurs to challenge internal assumptions and stimulate new ways of thinking.

The Valen Group is a trusted outside strategic advisor to help companies deliver innovation to better compete and grow in the domestic and global marketplace. As an Innovation Strategy Consulting firm we have provided fact-based recommendations for over 18 years to top global company executives. 

Our Services

The Valen Group is a trusted outside strategic advisor to help companies deliver innovation to better compete and grow in the domestic and global marketplace. As an Innovation Strategy Consulting firm we have provided fact-based recommendations for over 18 years to top global company executives. Our Innovation Consulting Services Include:

Collaborative Innovation » Companies need to work on new things to grow, and doing new things requires partnerships. Our Collaborative Innovation provides a much superior outcome to trying to do it all yourself. We drive value in Innovation Consulting through collaboration and partnership that create synergy and help manage uncertainty. We work together with clients by infusing outside resources and expertise to drive bolder innovation while compressing time to substantially reduce the development cycle. Our broad experience across industries allows us to drive innovation by analogy, i.e. create value through the reapplication of solutions and business models in seemingly unrelated businesses or industries. Valen’s Collaborative Innovation is appropriate for the following types of engagements:  

  • Concept optimization to communicate benefits that resonate best with target consumers
  • Brand extensions which stretch brand equity into new space
  • Innovation platforms to populate a 3-5 year initiative roadmap
  • New business models to expand business boundaries


Collaborative Innovation

Collaborative Innovation builds on five key components which work in sync within a coherent package:
  • Stakeholder Engagement. An iterative approach to solution creation which leverages the right mix of people working in an environment that promotes learning and risk taking.
  • Technology and Tools. These are working and communication tools to increase team efficiencies. They include state of the art video streaming technology to capture and leverage consumer insights in collaboration with project teams.
  • Entrepreneur Council. Access to a global network of seasoned, successful and well established entrepreneurs to collaborate and infuse entrepreneurial thinking that removes creativity barriers, stimulate new ways of thinking, and challenge internal assumptions. 
  • Collaborative Workshop. A workshop environment which is liberating for creating new ideas, solutions, processes and business models. It combines the right people and process to take initial insights and build upon them to identify better solutions. 
  • Strategic Partnerships. Access to know-how, technology, assets or other IP to create valuable new solutions through partnerships.


Innovation Strategy »
 We provide services to define innovation strategy that links to the business strategy. We explore all major aspects relating to innovation activities and results. The primary objectives of innovation strategy are to decide on how to best allocate resources and articulate an innovation roadmap. Innovation strategy typically defines: type and scope of innovation activities, innovation portfolio make-up, and how teams plan and execute innovation. Additional implications in determining the best approach may include how to organize or manage innovation as well as corporate- and business-unit or team-based innovation strategy development. In cases where there are existing plans, we will also assess and refine existing plans to maximize the impact of innovation efforts on the business and may implement best practice tools and processes.


Innovation Management »
 We realize that building organizational capabilities that deliver breakthrough innovation is a top challenge facing executives. Communicating the business vision is different from executing against it, especially when the organization is not taking the time to step back and dissociate themselves from day to day activities to think long-term.

We have a comprehensive view in what organizational factors are important to innovation. We begin with an assessment of the organization, innovation process, and innovation environment. We utilize some of the best creativity and problem solving applied theory to explore not just individual abilities, but also elements of the company culture, decision making methods, tools and processes to identify ways to improve the innovation outcomes. Services include: 

  • Managing Innovation & Environment
  • Organizing for Global Innovation
  • Benchmarking & Innovation Metrics

Our Case Studies & Experience

Contact us to review prior client studies that showcase our expertise in innovation.

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NEW BUSINESS MODEL

Chiquita to Go: Innovative New
Business Model Behind New
Technologies.

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NEW INNOVATION PLATFORM
adidas:  Increasing Certainty Behind New Growth Platforms.


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NEW BRAND EXTENSION
Gold Eagle: Breakthrough Proposition to Compete in a Cluttered Space.

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SUSTAINABLE INNOVATION PLATFORMS TO REIGNITE GROWTH



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BEST PRACTICES FOR GLOBAL COORDINATION, STRATEGY AND INNOVATION MANAGEMENT

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CONCEPT REPOSITIONING AND OPTIMIZATION





Thought Leadership »

Read more about the Valen Group’s point of view regarding common issues related to Strategy.


Learn More

Learn more about our Innovation Consulting. Talk with us about our services and how we can help you drive innovation that delivers your business goals.

CONTACT US ABOUT
   Innovation Consulting   
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 Collaborative Innovation 
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      Innovation Strategy      
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Innovation Management

 

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Cincinnati, Ohio 45242 USA
Phone: +1 513 842 6300
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