Are you looking to make better decisions about your growth strategy? The Valen Group can help be the outside strategic
advisor to help you and your team compete and grow in the market. Since 2000, we have provided fact-based recommendations to top executives. Learn about how we approach the practice of strategy and work with you in a highly trusted, transparent and effective way.
So, what is strategy?
An activity View of
Sustainable Competitive Advantage. Much of what we at Valen teach our strategy
consultants comes from economic modeling because economics is the decision as
to where to allocate scarce resources. This is a critical part of strategy, we
follow much of the main activities Michael Porter teaches, which is to
determine what choices or trade-offs will be made. Furthermore, that those
choices made are aligned toward a unique set of activities that create a
sustainable, competitive advantage. You
know you have a good strategy because it provides the organization an above-average
margin versus competitors. We cannot compare margins across industries
generally, but within an industry or more precisely within a defined
Strategy consulting is a critical resource for top leadership and their executives to:
- Offer best practices in strategy management and insight into the practice of strategy
- Provide an outside, unbiased perspective
- Uncover blind spots or other strategic considerations to identify core strategic issues
- Reframe problems to be more actionable to solve for teams
- Break ties and improve decision-making discipline; provide sound logic to build conclusions
How we work with you as a strategy consulting firm?
At the Valen Group we find that many of our initial conversations with clients are to really sort out what type of strategy
problem it is and the approach to collect the facts to resolve it. We will:
Traits of Strategy Consultants
Some traits that you should observe in strategy consulting firm consultants you hire include:
Flexibility to follow the facts. Expect the best strategy consultants and consulting firms to ask for lots of leeway in their analysis because strategy consulting will begin with a hypothesis and like a detective follow the facts to conclusions and recommendations.
Use the hypothesis method. Top strategy consulting firms train their teams to use a hypothesis to guide their work. A hypothesis is critical to the effectiveness of strategic analysis. Most management consultants work from expertise or best practices in the practice of management. This is different that solving strategy problems where the problem crosses function and could reside in anyone’s expertise.
Generalists. Strategy problems are typically across functions or departments and thus require limited bias. Specialists are critical for deep insight, but have difficulty because of lack of experience seeing other patterns. Most of the top strategy consultants are generalists, they know a little about a lot and while they may have grounding and depth in an industry or function, they are able to converse about any function. At the Valen Group, we find our strategy consulting discussing economics or finance in assess if a company has above average margins and then turning abruptly to assess what is the brand equity, operational production or service delivery capabilities to understand how a broad set of a global organization’s activities sum up to the margin they produce compared to competition. This strategy discussion covers finance, operations, marketing and more, with a top strategy consultant able to discuss the intricacies of how to create or assess brand equity.
A Trusted Advisor. Top strategy consulting firms are really not about the firm itself or the name but rather about the people. A great strategy advisor to management is a transparent communicator who can effectively provide an honest perspective. The best strategy advisors can clearly articulate the issue and why is an issue and asks a lot of questions to test their hypotheses. They also gain trust not just because of honest but because they are respected and say they don’t know or we don’t have the information to make that decision yet.
Spot patterns and the most important facts. Strategy firm top performers simplify complex problems into the essence or working model only including the most relevant levers or factors to consider. Issues that most talk about as black and white, they pull out the gray and deduce the probability of a conclusion or action.
Good strategy discipline. A valuable strategy is unique, rarely does copying the competition work but the idea is so compelling, counterintuitive and many times, is rewarded in the short-run by investors. Also, because each organization is unique, whether new or very well established, the culture, consistency of decisions by management (or lack thereof) can be easily observed and determine the unique assets and methods for executing, it makes no sense to do it “their way” but rather find your organization’s way to serve our unique set of target customers. This means you will hear “no” a lot in your strategy discussions with a clear explanation as to why that doesn’t leverage the organization’s unique capabilities.
- Take time in initial discussion to ask questions and understand the situation to frame the problem
- Draft a brief outlining our approach to discuss scope of work prior to a formal proposal, an engagement letter the outlines the objective, major deliverables and provide some sense of effort, team, activities
- Provide generalists who know the practice of strategy to lead the efforts or oversee work but this also may include functional experts for specific knowledge and insight into problem solving
- Follow proven problem-solving methods and logic which means they work to deduce the solutions from the facts and ensure the fact support a conclusion and recommendations
Valen Group Strategy Consulting Services include:
Strategic Planning »
We lead strategy development by engaging you in a process to develop, assess or improve a strategic plan, we also provide focused strategy services where we develop and present a strategic perspective through a business case or a strategic study based upon a focused issue or opportunity. Services include:
- Corporate & Business Unit Strategy (Strategic Planning)
- Strategic Funds Management
- Strategy Deployment
Growth Strategy »
We develop growth strategy and through this approach we
deliver a roadmap of initiatives for growth; we can also assess an existing
growth strategy or growth initiative or present a business case for a growth
opportunity identified. Services include:
- Growth Strategy Development
- Strategic Partnerships
- Global Strategy
- Market & Customer Strategy
- Acquisition Strategy
Brand Strategy »
It is important to separate brand strategy issues from execution-driven partners and agencies; we provide consulting services for brand, customer and marketing issues as an unbiased strategic advisor that require more than just market, marketing or consumer research to make strategic decisions. Services include:
- Brand Equity Modeling
- Brand Extension Strategy
- Consumer Segmentation
- Competitive Positioning Strategy
- Consumer Experience Model
Learn more about how we work with you and your team to design, develop and execute growth-focused strategies and hopefully you will find us to be the trusted strategy consulting firm to help you succeed in the market.
Our Case Studies & Experience
Some examples demonstrating our Strategy Consulting experience:
SUSTAINABLE INNOVATION PLATFORMS TO
NEW-TO-THE-WORLD GREEN PACKAGING TO DRIVE SUSTAINABILITY
$100MM PROFITABLY BY CAPITALIZING ON CORE COMPETENCIES
Thought Leadership »
Read more about the Valen Group’s point of view
regarding common issues related to Strategy.
Learn more about our Strategy
with us about our services and how we can help you develop a
business case to implement your strategy.